You cannot simply develop your company’s culture by sending out a memo or something else like that. It is you that have to go through the actions performed by your employees so that you would come to know the impact of your employees on your company’s performance. The employee engagement survey will let you know what employees actually think about your company. A report has revealed that the engaged employees can sell 20 percent more than the actual sales. This is why all such companies are asked to conduct a survey on employee engagement. There are some key elements that are needed in the employee engagement survey. First, the leadership of the company should be committed to acting upon the information acquired from the survey and communicating the information obtained before the survey. Most importantly, the employee engagement survey should get hold of a system where the employees can able to send their feedback without mentioning their name. If you ask to mention their names below what they have said, many employees will hold back to say what actually they think about the company and their role. The employees may think that putting some negative feedbacks might affect their career. No matter, what the employees have told about the company either good or bad, but it should be communicated to them to make positive changes.
Why employee engagement survey?
- Certain companies think that it is needless to conduct employee culture survey, but it is not like that. Your employees might have a lot to say, but are you listening? Conducting the employee engagement survey will let you find time to listen to your employees and their thoughts on your company and their work.
- Conducting the employee engagement survey is the best way to know about what actually your employees are thinking, feeling and experiencing in your company. These are the psychological factors that can pull back the employees from their duties. The behaviors of the employees can bring low or high customer retention, customer satisfaction, product service quality, productivity and more.
- Conducting the employee engagement survey is not only the best, but as well as the cost-effective to way to gather the information from all your employees in an anonymous way. Gathering information from your employees in an anonymous way ensures that your employees will provide honest feedback about the company from their heart.
Communication with your employees is the key to your organizational growth. By conducting the employee engagement and culture survey every now and then, you will get a chance to talk to your employees.